Growth Marketing

for Companies on the Cutting Edge

Find, connect, and continue the conversation with your customers.

Helping Companies

Grow Their

Brand at Scale

Find connect and continue the conversation with your customers.

500mm+
Video Views
14
Years of Experience
30mm+
Followers Managed
6
Licenses / Certs

Behind every great product is a reliable feedback system. Use AI solutions and personalization to target your customers, segment your audience, and generate results that matter.

What  work together

Mentorship & Leadership

Bring in a new listener to build morale and get at the root of current pain points

Consult on new products and services being considered

Audit the tools your team is using; replace what's easy with what's most efficient

Help interview potential new team members; identify their strengths and areas where more development is needed

Content Calendar & Creative Strategy

Capture your audience's attention with authentic lead magnets

Create a realistic content calendar based on your customer lifecycle

Tell your company story through  personalized drip campaigns

Improve top of funnel marketing by expanding share of voice and qualify new leads with video campaigns

Demand Generation, Automation & AI Marketing Solutions

Zapier, Vidyard, Creatopy

Wordpress, Webflow, Relume

Gong, Salesloft, Postalytics

Hubspot, Outreach, OptinMonster

Salesforce & Marketing Cloud

Exceptional track record growing databases and finding new audiences for companies on the cutting edge: upward mobility, defense, automation, and artificial intelligence. Strong understanding of marketing best practices and leading all aspects of a marketing team.

About Me

My career began on camera — I hosted over 100 episodes of Hulu’s first original series and created the first live talk show on Twitch.TV.  Performing allowed me to see everything that it takes to bring a story to life. It provided me the opportunity to see what everyone is doing when the bell rings — in between action and cut — and it taught what audiences are really responding to.

And why.  

Today, I’m a full-time marketer who thrives in the same fast-paced environments as my time on sets.  Using a wide skill-set and a leadership style that makes everyone feel included, I help take growing starts ups and small businesses to the next level.

And beyond.

On a personal note, I live with my wife and (soon-to-be) 1-year old in Los Angeles, CA.

Core Competencies

Audience segmentation and progressive profiling
Always on campaigns
Customer journey mapping
Hands-on leadership
Lead magnets and CRM-based content creation
Website growth and retargeting
Brand pyramids and market positioning
Podcast production and development
Channel-specific social media content creation
Hosting, company spokesperson, and publc speaking

The Process

From improving employee brand to taking a  product to market, here is a high-level framework of my marketing process.

Brand Audit

Market Positioning

Articulate the values and goals that drive the business. Define the company mission, vision, and key differentiators between it and the competition.

Content Creation

Generate Interest

Bring the brand promise to life with short and long form content tailored to social channels and company website; amplify with targeted ad campaigns.

Score Audiences

Segment Customers

Use ai-assisted marketing tools to score, grade, and segment audiences; create first party data that distinguishes fans of the brand from customers ready to buy or join the team.

Progressive Profiling

Drive Conversions

Create exclusive content and develop surveys to encourage prospects to provide more of their information and define their interest in the company.

Prospect & Retarget

Run Always-on Ads

Leverage evergreen content to build long-term relationships with prospects and reach new customers at the top-of-the funnel.

Stay Engaged

Monitor Customer Journey

Email, text, call, and utilize social media messaging campaigns to keep customers warm and prospects engaged.  

Case
Studies

Ranker

Ranker

Ranker

NVIDIA

NVIDIA

NVIDIA

ICON A5

ICON A5

ICON A5

Hulu

Hulu

Hulu

The Wrap

The Wrap

The Wrap